Machine generated contents note: 1. The Product -- 1.1. The Cruise Ship as Tourism Establishment -- 1.2. Creation of the Itinerary -- 1.3. Cruise Package Prices -- 1.3.1. Income Generated on Board -- 1.3.2. Sensitivity to Price Changes -- 1.4. Principal Zones of Operation: Itineraries and Destinations -- 1.4.1. Destinations Visited -- 1.4.2. The Caribbean -- 1.4.3. Alaska -- 1.4.4. South America and Antarctica -- 1.4.5. Mediterranean -- 1.4.6. Northern Europe -- 1.4.7. Asia and the Pacific -- 1.4.8. Emerging zones -- 1.5. Segmentation of the World Market -- 1.5.1. "Budget" Segment -- 1.5.2. "Contemporary" Segment -- 1.5.3. "Premium" Segment -- 1.5.4. "Luxury" Segment -- 1.5.5. Specialisation -- 2. The Supply Side: Business Structure -- 2.1. A Global Vision -- 2.2. Principal Cruise Line Associations -- 2.2.1. United States of America and Canada: CLIA-ICCL and FCCA -- 2.2.2. Europe: ECC, PSA, FFC and VFF
2.2.3. Asia: ICCA and JOPA -- 2.3. Classification of Cruise Lines -- 2.4. Principal Groups -- 2.4.1. Carnival Corporation & Plc -- 2.4.2. Group Royal Caribbean Cruises Ltd. (RCCL) -- 2.4.3. Star Cruises Group -- 2.5. Other Cruise Lines -- 2.5.1. Cruise Lines Operating in the North American Outbound Market -- 2.5.2. Cruise Lines Operating in the European Outbound Market -- 2.5.3. Cruise Lines Operating in the Asian Outbound Market -- 2.6. Analysis of Supply and Demand -- 3. The Demand Side: Cruise Passengers -- 3.1. Global Demand: Quantitative Aspects -- 3.1.1. Geographic Origin of United States Cruise Passengers -- 3.1.2. Duration of the Voyage -- 3.2. Qualitative Aspects: Sociodemographic Profile of the Cruise Passenger -- 3.2.1. United States of America and Canada -- 3.2.2. Europe -- 3.2.3. Asia-Pacific -- 4. Marketing -- 4.1. Value Chain Analysis: Commercial Intermediaries in the Cruise Line Business -- 4.1.1. Specialised Travel Agencies -- 4.1.2. Electronic Distribution
4.2. Principal Conventions and Trade Fairs -- 4.2.1. Seatrade Conventions -- 4.2.2. Other Conventions -- 4.2.3. Actions Targeting Travel Agencies -- 4.3. Other Agents: Independent Ship Managers, Brokers and Maritime Agents -- 5. Cruise Lines and Destinations: Partners or Competitors? -- 5.1. General Findings of the Survey Conducted by UNWTO -- 5.2. The Case of Mexico: Mexican Legislation -- 5.3. Local Economic Impact: The Case of Costa Rica -- 5.3.1. Preliminary Considerations -- 5.3.2. The Economic Effect of Cruises on the Development of Local Communities in Costa Rica -- 5.4. A Mediterranean Success Story: Barcelona, Spain -- 5.5. Contribution of the Tourist Cruise Sector to National Economies -- 5.5.1. In Europe -- 5.5.2. In the United States of America -- 5.6. The Standards of the International Maritime Organization -- 5.6.1. Maritime Port Protection and Code ISPS-2004 -- 5.6.2. Environmental Aspects -- 6. The Future of Tourist Cruises -- 6.1. Current Trends in the Cruise Line Business
6.1.1. Continuous Innovation and Improvement (l+l) -- 6.1.2. A More Global Business -- 6.1.3. Increasingly Larger Ships -- 6.1.4. Strong and Sustained Growth in Demand -- 6.1.5. Strong Negotiating Position for the Major Cruise Line Groups -- 6.1.6. Increasing Regulation in the Sector -- 6.1.7. Environmental Sustainability -- 6.1.8. Security during the Voyage and for Operations -- 6.2. Master Plan for Long-term Development -- 6.2.1. Global Demographic Changes -- 6.2.2. Globalization of the Free-market Economy -- 6.2.3. A Permanent Environment of Uncertainty -- 6.2.4. Climate Change -- 6.2.5. New Technologies -- 6.2.6. The New Panama Canal -- 7. Maritime Terminology and References -- 7.1. Maritime Terminology -- 7.1.1. Principal Maritime Concepts -- 7.1.2. Addresses and Websites of Interest -- 7.2. Tourism Concepts for Reference -- 7.3. Symbols and Acronyms.

xxv, 253 p. : ill., charts ; 30 cm.

Includes bibliographical references (p. [251]-253).
Originally published in Spanish: Turismo de cruceros: situación actual y tendencias.

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