Executive summary -- Objectives of the meeting -- Background of the meeting -- Key issues discussed at the meeting -- A definition of social change communication -- Communication for behavioural and social change: a time for pragmatism -- Applying social change communication to the social drivers of the epidemic -- Notes on scaling up social change communication -- Evaluating social change communication -- Annex 1. Follow-up action points from the UNAIDS technical consultation on social change communication -- Annex 2. List of participants.